Our story

We started True Sparrow to do insurance the right way.

Too many families are sold policies they don't understand - or worse, left unprotected when it matters most. We're a local Tampa team on a simple mission: make sure the people you love keep the home and the life you worked so hard to build.

Family first

Every policy we write is really about the people at someone's dinner table. We never lose sight of that.

Honest, always

No jargon, no pressure, no bait-and-switch. We tell you what you need - and what you don't.

Local & accountable

We're in Tampa, licensed in Florida, and we answer the phone. You'll know who you're working with.

Meet the team

The people behind the policy

JM

Jonah Matos

Founder

Let's protect your family's future.

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About Us · True Sparrow Financial